Every stroke tells a story. in lines, shapes and colors

Bold and colorful brand design with custom brand illustrations. Turning visions into visual stories that spark emotion, bring ideas to life and connect with hearts.

meaningful and full of heart

For creative minds who want to make their story not just heard, but seen

Thoughtful design brings calm on the inside and impact on the outside. It shows who you are, what makes you unique and why you’re the perfect fit for your people. Farbenwesen studio creates brand identities with character and full of joy. Grounded in strategy, visually expressive and with a deep sense for what truly defines you.

honest, meaningful and full of heart

For creative minds who want to make their story not just heard, but seen

Thoughtful design brings calm on the inside and impact on the outside. It shows who you are, what makes you unique and why you’re the perfect fit for your people.

Farbenwesen studio creates brand identities with character and full of joy. Grounded in strategy, visually expressive and with a deep sense for what truly defines you.

let me bring your story  to life

Your brand has something to say

Behind every brand is an idea that wants to be seen. A feeling. A voice. A way of showing up that’s unmistakably yours. With bold visuals, a clear concept and a good dose of personality, we create a brand identity that’s not only beautiful, but full of meaning.

One that feels like you, works across platforms, and grows with you. At Farbenwesen Studio, I don’t just design logos – I create visual stories that connect.

Your brand has something to say

Behind every brand is an idea that wants to be seen. A feeling. A voice. A way of showing up that’s unmistakably yours. With bold visuals, a clear concept and a good dose of personality, I create a brand identity that’s not only beautiful, but full of meaning.

One that feels like you, works across platforms and grows with you. At Farbenwesen Studio, I don’t just design logos, I create visual stories that connect.

Let me explain my process

Once I receive your inquiry, I’ll reach out to schedule a Discovery Call. Our first step together! We’ll explore your vision, goals and target audience to align on your project. After the call, you’ll get a proposal with the scope and deliverables. Once approved, you’ll be onboarded to my Notion Client Portal to finalize the contract and deposit before we begin.

Depending on your package, we may start with a Strategy Call to refine your brand’s direction. Before that, you’ll complete a Briefing Questionnaire to clarify your vision and goals. Next, I’ll research and craft 2-3 Style Direction Moodboards with typography, colors and layouts to ensure we’re aligned from the start. Once you choose a direction, I’ll dive into the creation stage!

I dive into your project using insights from the Brand Strategy & Briefing to shape the creative direction. I brainstorm, sketch and explore different ideas that align with your mission, vision and goals. Next, I present you with two initial logo concepts. Once you’ve chosen your favorite, we refine it further – experimenting with colors, typography, imagery and layouts to ensure it perfectly aligns with your brand.

At the end of the creation stage, I’ll present your brand identity concept in a call, walking you through the design’s evolution and thought process. You’ll have the opportunity to review, provide feedback and refine the details. My packages include two revision rounds, with the option to explore a new concept if needed. Once approved, I’ll finalize and deliver your design assets!

We did it! Your brand design is ready to step out into the world. Now I’ll organize all your files and hand over everything you need. Before we wrap things up, I’ll ask for your final feedback on the process and our collaboration, because I’m always looking to grow, too. Now you’re all set to show up boldly with your new branding or website. Let’s keep the creative journey going!

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have a project? Let's talk!

have a projekt?
Let's talk!

I’ll guide you on your exciting journey, transforming your ideas and vision into visual stories that spark emotions and bring joy.

Lisa Wolff | speech Therapy
A huge thank you to you, dear Diana. I was able to reach my big goal – making my dream of owning my own practice come true. Thanks to your design, I now have a wonderful visual identity that truly reflects me and my work. I’m genuinely impressed by your creativity and your ability to get things right on point and I’m even more excited about future projects together. Your passion and love for detail shine through in every brushstroke.
Nadine & Till | La Fine Bouche catering
Thank you so much for your patient work and the beautiful result. Above all, I truly appreciated your gentle yet highly professional approach - especially during our slightly emotional logo presentation.
Julian Busch | speech Therapy
Through a casual conversation, a colleague recommended Diana to me. A recommendation I’m more than happy to pass on here. We’re absolutely thrilled with the designs – and thanks to the feedback from our clients, we know that our brand’s external impact has improved significantly through the clear visual identity and target-group-focused design. From the very first moment, the collaboration was highly professional, and we’ve already commissioned additional projects. We’re excited for what’s to come and look forward to continuing this great partnership!
David Ulber | Running Club & Events
Great collaboration! The event designs were a big hit. Flyers, vouchers, and other merch items really stuck in people’s minds. Always happy to work together again, thank you!